Objective With the increase in the use of social media platforms by customers to buy products and services of brands. the importance of interactions between companies and customers to improve the value of brands has increased. Therefore. brand managers have changed their interactions with customers from transaction-based cooperation to relationship-based cooperation. https://www.bekindtopets.com/discount-Ancient-Roman-Gladiator-Murmillo-Cassis-Crista-Helmet-With-Medieval-Style-Skullcap-Nasal-Helmets-With-Nose-Guard-3-Re-big-savings/